Great advert from Honda

02/04/08 :: by brocksteady

I’m not sure what agency is responsible for this…anyone know? Great sound design also.

3 Responses to “Great advert from Honda”

  1. moquito Says:

    I actually have preordered the Honda Clarify - which will be available exclusively in California this summer. If I get it, I will take it. Zero emmissions. Runs on natural gas. Amazing vehicle.

  2. Brent Says:

    The song was an original composition from Mark Mothersbaugh named Ping Island. He composed it for the Wes Anderson Movie - Life Aquatic. You can find the soundtrack here (it’s def. worth it, esp to hear Seu Jorge’s Portuguese version of David Bowie songs): Life Aquatic with Steve Zissou Soundtrack [AMAZON LINK]

    I recently did a blog post about the entire campaign (including this ad), if you’re still curious for more credit information (Weiden + Kennedy is the ad agency) or would like to see their behind the scenes “making of” video for this commercial, visit my post here:
    http://www.brentter.com/honda-problem-playground-with-behind-the-scenes-footage/

    I agree, great concept + the song usage fit this piece perfectly…. almost making it memorable.
    cheers,
    Brent
    Everything’s Better With Brentter - http://www.brentter.com

  3. brocksteady Says:

    I knew I recognized that track! thanks Brent.