our new identity: expression replaces consumption?

06/24/09 :: by demanda


Good Magazine recently published a quite interesting article on how social networking is changing the way we identify ourselves, leading to a behavioral shift. For the last hundred years, we’ve distinguished ourselves by our car, clothes and houses. Now we’d rather spend our time expressing our ideas, opinions, the causes we support and showing photos of our life, instead of tending to the lawn. Read more and join the conversation..

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